Hi, I'm Luca! :)

After growing up in Germany, I lived in Argentina and Australia before finding my true home in New Zealand, where I happily reside today.

My background is rooted in sports. I've played football all my life, competing in Germany, and I hold a degree in Sport Management and Communication from the German Sport University of Cologne. This competitive spirit and discipline translate directly into my approach to digital marketing, where I aim to achieve the best results for my clients by outperforming their competitors.

I've also managed high-end restaurants in Germany, Australia, and New Zealand, which has given me invaluable people skills. This experience helps me quickly understand clients' needs and pain points, which is crucial in digital marketing. It’s also taught me how to perform under pressure and deliver on time. This, coupled with my commitment to transparency and clear communication, is why my clients find working with me so rewarding.

I started my digital marketing career working for a global eCommerce business, managing their foreign language markets thanks to my proficiency in Spanish, German, and French. After overseeing their Google Ads, Social Media Marketing accounts, and SEO profile for many years, I felt confident enough to transition into freelancing. Since then, I’ve worked with brick-and-mortar businesses, B2B companies, and eCommerce businesses ranging from small one-man bands to global enterprises.

This diverse experience has shown me how digital marketing strategies need to be tailored for different industries. My curiosity to learn new things, combined with my background in sports and hospitality, makes me a forward-thinking digital marketer, always ready to adapt and come up with innovative solutions to my clients' growth challenges.